A personal exploration of the transformation of our lives through technology, the experience of spectator sport from our sofas, armchairs and beanbags, and what men might realistically expect of themselves in the next new normal.
Rafa Nadal Makes Me Want to Be a Better Man is set against the backdrop of a classic Wimbledon men’s tennis semi-final between Nadal and Novak Djokovic in 2018, and compares the evolution of football as a billion-dollar global industry with the private, individual, iconic but often bizarre quest for excellence of the Spaniard, who, paradoxically, is one of the greatest sportsmen of all time and may well be only the third best male tennis player of his generation.
A lyrical exposition of how much men can expect of themselves in the new industrial revolution of Internet times, layered on top of a treatise on professional sport and the amateur armchair experience pro sport represents for most of humanity, Rafa Nadal Makes Me Want to Be a Better Man offers insights on the universal male experience through the prism of one man’s experience of watching another at work.
Read the book
I run a coaching and digital communications consultancy. I help organisations first recognise their deepest values, and then craft messages, content and experiences to bring those values to the world.
I write regular essays and emails and produce the Life Well Lived Podcast. All my content is motivated by deep thinking about how we work, live and play.
